Getting C-level management to attend your event can be challenging, but here are some tips to increase your chances:

1. Offer value: C-level executives are busy and often have a limited amount of time to attend events. To attract them, you need to demonstrate the value of your event and how it can benefit them or their company. Make sure that your event is relevant to their interests or industry, and highlight the key benefits of attending.
2. Use targeted marketing: When promoting your event, focus your efforts on the channels and platforms that C-level executives are most likely to use. This could include direct mail, email marketing, or targeted social media ads. Make sure your messaging speaks to their interests and highlights the value of attending.
3. Leverage your network: Use your network to connect with C-level executives and encourage them to attend your event. This could include reaching out to industry associations, networking groups, or other professional organisations to help promote your event and get the attention of C-level executives.
4. Offer exclusivity: C-level executives are often drawn to events that offer exclusivity or VIP experiences. Consider offering special access or unique experiences that will make your event stand out and attract their attention.
5. Personalise your outreach: When reaching out to C-level executives, make sure that your message is personalised and speaks to their interests and needs. Personalising your outreach will help you stand out from the crowd and increase your chances of getting a response.
6. Provide networking opportunities: C-level executives are often interested in networking with other industry leaders. Make sure that your event offers ample networking opportunities and that you have a strategy in place to help attendees connect and build relationships.

By following these tips, you can increase your chances of getting C-level management to attend your event and create a valuable and engaging experience for all attendees.